Latest Post
Vittorio Salino tweed jacket: Review
April 15th 2024I'm back! Hello everyone, I hope you had a nice week in the amiable arms of Manish, and you haven't all decided he is better in every respect than me. Although even if you have, fear not - he will be writing ag...
Vittorio Salino tweed jacket: Review
I'm back! Hello everyone, I hope you had a nice week in the amiable arms of Manish, and you haven't all decided he is better in every respect than me. Although even if you have, fear not - he will be writing ag...
Latest Posts
Are you a menswear snob?
April 12th 2024By Manish Puri Forgive me for starting with such a blunt question. I know that, in common parlance, ‘snob’ is a pejorative term. However, when it comes to matters of dressing, it’s worth recalling the ...
Are you a menswear snob?
By Manish Puri Forgive me for starting with such a blunt question. I know that, in common parlance, ‘snob’ is a pejorative term. However, when it comes to matters of dressing, it’s worth recalling the ...
A Guide To Chambray Shirts – Part One: Reproductions
April 10th 2024By Manish Puri Imagine a Venn diagram with three rings representing quality cloth, construction and design. If you buy an item of clothing that sits in one of those rings you’re still doing better than half the lan...
A Guide To Chambray Shirts – Part One: Reproductions
By Manish Puri Imagine a Venn diagram with three rings representing quality cloth, construction and design. If you buy an item of clothing that sits in one of those rings you’re still doing better than half the lan...
A. Marchesan, Stockholm: Curated Period Menswear
April 8th 2024By Manish Puri There’s not exactly a shortage of quality secondhand and vintage stores in Stockholm. Take a stroll along Hornsgatan for example - a busy road running through the Södermalm neighbourhood - and w...
A. Marchesan, Stockholm: Curated Period Menswear
By Manish Puri There’s not exactly a shortage of quality secondhand and vintage stores in Stockholm. Take a stroll along Hornsgatan for example - a busy road running through the Södermalm neighbourhood - and w...
I’m going on holiday
April 6th 2024For the past 16 years I’ve never taken a holiday from publishing and replying to comments on Permanent Style. I normally take a break on Christmas Day and Boxing Day, but that’s about it. You could call it d...
I’m going on holiday
For the past 16 years I’ve never taken a holiday from publishing and replying to comments on Permanent Style. I normally take a break on Christmas Day and Boxing Day, but that’s about it. You could call it d...
Come to our next talk: Tony Gaziano at Mortimer House
April 5th 2024Things have been a bit crazy recently with the pop-up shop and the book launches - now three, in London, Paris and New York. But I'm glad to say we're also re-starting our popular reader talks, where we intervi...
Come to our next talk: Tony Gaziano at Mortimer House
Things have been a bit crazy recently with the pop-up shop and the book launches - now three, in London, Paris and New York. But I'm glad to say we're also re-starting our popular reader talks, where we intervi...
Husbands: Still sexy after all these years
April 3rd 2024Husbands in Paris makes quality menswear - tailoring and related clothing - in a particular seventies-influenced style that has remained impressively consistent over the past dozen years. The suits aren’t usually m...
Husbands: Still sexy after all these years
Husbands in Paris makes quality menswear - tailoring and related clothing - in a particular seventies-influenced style that has remained impressively consistent over the past dozen years. The suits aren’t usually m...
Wearing black shoes with jeans
April 1st 2024This is something I’ve had questions about recently - I assume because fashion generally has taken a turn towards black and, combined with the general casualisation going, black shoes and jeans have become a more c...
Wearing black shoes with jeans
This is something I’ve had questions about recently - I assume because fashion generally has taken a turn towards black and, combined with the general casualisation going, black shoes and jeans have become a more c...
Book launches in Paris and New York
March 29th 2024We're going to have launch parties for the new book, The Casual Style Guide, in both Paris and New York over the coming months. The Paris launch will be on April 18th at Beige, and New York on May 16th at The Armour...
Book launches in Paris and New York
We're going to have launch parties for the new book, The Casual Style Guide, in both Paris and New York over the coming months. The Paris launch will be on April 18th at Beige, and New York on May 16th at The Armour...
Vittorio Salino: His philosophy, and fitting a jacket
March 27th 2024Having met the Florentine tailor Vittorio Salino last summer, I took the opportunity of being in Florence this past January to commission a jacket. I got on with Vittorio, was impressed with his outlook, and realised PS ...
Vittorio Salino: His philosophy, and fitting a jacket
Having met the Florentine tailor Vittorio Salino last summer, I took the opportunity of being in Florence this past January to commission a jacket. I got on with Vittorio, was impressed with his outlook, and realised PS ...
Yuketen, Crescent Down Works, Wythe - brands in Paris
March 25th 2024Last week I wrote about visiting the Paris trade shows for the first time, and being able to interview some new brands as a result. Today I’m going to highlight three that we found particularly interesting. The fi...
Yuketen, Crescent Down Works, Wythe - brands in Paris
Last week I wrote about visiting the Paris trade shows for the first time, and being able to interview some new brands as a result. Today I’m going to highlight three that we found particularly interesting. The fi...
Latest Posts Continued
Edward Sexton great coat: Style Breakdown
March 22nd 2024This great coat from Edward Sexton is probably the most unusual model in this series , which has been looking at the styles of my various bespoke coats, in particular how they are cut and made. Sexton coats tend to have ...
Edward Sexton great coat: Style Breakdown
This great coat from Edward Sexton is probably the most unusual model in this series , which has been looking at the styles of my various bespoke coats, in particular how they are cut and made. Sexton coats tend to have ...
Introducing: The Speciale hand-framed cotton sweater
March 20th 2024I love cotton knits in the Summer. I couldn’t always see the point of them, but in the past few years I’ve regularly taken one on our holidays (usually to Portugal or France) and I adore the feeling on puttin...
Introducing: The Speciale hand-framed cotton sweater
I love cotton knits in the Summer. I couldn’t always see the point of them, but in the past few years I’ve regularly taken one on our holidays (usually to Portugal or France) and I adore the feeling on puttin...
The Casual Style Guide is live
March 19th 2024The Casual Style Guide - the new book by myself and photographer Jamie Ferguson - is now live and available to buy. You can get it on the PS Shop here, but also at more than 50 stockists around the world (!) - from Stock...
The Casual Style Guide is live
The Casual Style Guide - the new book by myself and photographer Jamie Ferguson - is now live and available to buy. You can get it on the PS Shop here, but also at more than 50 stockists around the world (!) - from Stock...
The Valet: Becoming a one-stop shop for clothing care
March 18th 2024The Valet has become an all-round care and repair location in the past couple of years, which is great for our general push to encourage readers to look after their clothes better. Having started with pressing, then addi...
The Valet: Becoming a one-stop shop for clothing care
The Valet has become an all-round care and repair location in the past couple of years, which is great for our general push to encourage readers to look after their clothes better. Having started with pressing, then addi...
Paris vs Pitti: Pendleton, FrizmWorks, Viberg and more
March 15th 2024Boots on display at Viberg, at Man/Woman; above, Welcome Edition This past January, after Pitti, I went to see the equivalent shows in Paris for the first time. I’d never been before and was interested to see how i...
Paris vs Pitti: Pendleton, FrizmWorks, Viberg and more
Boots on display at Viberg, at Man/Woman; above, Welcome Edition This past January, after Pitti, I went to see the equivalent shows in Paris for the first time. I’d never been before and was interested to see how i...
Pre-order for the Cashmere Crewneck and Cashmere Rugby
March 13th 2024The pre-order window for our most popular product last year - the Cashmere Crewneck - and my personal favourite - the Cashmere Rugby - opens today. The point of the pre-order is to make sure no one misses out on them - ...
Pre-order for the Cashmere Crewneck and Cashmere Rugby
The pre-order window for our most popular product last year - the Cashmere Crewneck - and my personal favourite - the Cashmere Rugby - opens today. The point of the pre-order is to make sure no one misses out on them - ...
Instagram Stories
Click on an image to enlarge. See and interact with all Instagram stories @PermanentStyleLondon
Latest Posts Continued
Why Ferdinando Caraceni is closing
March 11th 2024Ferdinando Caraceni is one of the world's best-regarded bespoke tailors, based in Milan. It has been run since his death in 2004 by Ferdinando's daughter, Nicoletta, and they have made me three jackets over the...
Why Ferdinando Caraceni is closing
Ferdinando Caraceni is one of the world's best-regarded bespoke tailors, based in Milan. It has been run since his death in 2004 by Ferdinando's daughter, Nicoletta, and they have made me three jackets over the...
How to sell a watch
March 8th 2024I know a few people that are looking to sell watches they bought in recent years. The market’s probably been through a peak of popularity, and it’s not surprising that there some who regretted something they ...
How to sell a watch
I know a few people that are looking to sell watches they bought in recent years. The market’s probably been through a peak of popularity, and it’s not surprising that there some who regretted something they ...
B&Tailor double-breasted overcoat: Review
March 6th 2024We covered the Korean outfit B&Tailor in some detail here at the beginning of the month. For details on them, their history and their style, please read that article. It might seem a little odd splitting things up l...
B&Tailor double-breasted overcoat: Review
We covered the Korean outfit B&Tailor in some detail here at the beginning of the month. For details on them, their history and their style, please read that article. It might seem a little odd splitting things up l...
How to pack for a three-day trip: Video
March 4th 2024The ' travel capsule' posts we've done are always popular - I think because they are useful for actual travel, but also for anyone looking to build a versatile wardrobe in general. In that way they're...
How to pack for a three-day trip: Video
The ' travel capsule' posts we've done are always popular - I think because they are useful for actual travel, but also for anyone looking to build a versatile wardrobe in general. In that way they're...
The Casual Style Guide – come to the launch party!
March 1st 2024In two weeks time, on March 14th, we will be holding a launch party in London for our new book, The Casual Style Guide , written by myself and photographer Jamie Ferguson. The party, at Clutch Cafe, will run from 6-8pm ...
The Casual Style Guide – come to the launch party!
In two weeks time, on March 14th, we will be holding a launch party in London for our new book, The Casual Style Guide , written by myself and photographer Jamie Ferguson. The party, at Clutch Cafe, will run from 6-8pm ...
Pop-up shops for 2024 – in London and New York
February 28th 2024I'm pleased to say the dates are fixed for two pop-ups this year - in London next month and then in New York in October. In three weeks we will be back on Savile Row, kindly hosted by New & Lingwood in their spa...
Pop-up shops for 2024 – in London and New York
I'm pleased to say the dates are fixed for two pop-ups this year - in London next month and then in New York in October. In three weeks we will be back on Savile Row, kindly hosted by New & Lingwood in their spa...
The Eddie Bauer ‘Skyliner’ and how to find one
February 26th 2024With the growth of interest in outdoor clothing in recent years, there has been a predictable dive into the history of companies that produced it, of which one of the most prominent was Eddie Bauer. One reason I find th...
The Eddie Bauer ‘Skyliner’ and how to find one
With the growth of interest in outdoor clothing in recent years, there has been a predictable dive into the history of companies that produced it, of which one of the most prominent was Eddie Bauer. One reason I find th...
Spring/Summer 24 on the Permanent Style shop
February 23rd 2024Hello lovely readers, Here’s our regular update on what’s coming into the PS Shop over the next few months - apologies for the short delay. This only covers Spring/Summer, but feel free to ask in the comment...
Spring/Summer 24 on the Permanent Style shop
Hello lovely readers, Here’s our regular update on what’s coming into the PS Shop over the next few months - apologies for the short delay. This only covers Spring/Summer, but feel free to ask in the comment...
Cifonelli cashmere overcoat: Style Breakdown
February 21st 2024This cashmere coat from Cifonelli, which I’ve had now for nine years , is similar in many ways to the two coats we’ve covered previously in this series – from Ciardi and from Liverano . There a...
Cifonelli cashmere overcoat: Style Breakdown
This cashmere coat from Cifonelli, which I’ve had now for nine years , is similar in many ways to the two coats we’ve covered previously in this series – from Ciardi and from Liverano . There a...
When to wear a tie: Personality and opportunity
February 19th 2024At Pitti Uomo back in January I took the opportunity to wear mostly tailoring and ties - the two outfits shown above and below. And it felt great. I know there are traditionalists who see me as the antithesis of this, a...
When to wear a tie: Personality and opportunity
At Pitti Uomo back in January I took the opportunity to wear mostly tailoring and ties - the two outfits shown above and below. And it felt great. I know there are traditionalists who see me as the antithesis of this, a...
Denim
Repairing a rug jacket – with denim-like darning
January 24th 2024This coat has a good story behind it, and is a nice one for Dry January I think, as it shows different ways clothes can be remade, repurposed and repaired. I bought it at the workwear-oriented shop Jinji in Paris . It h...
Repairing a rug jacket – with denim-like darning
This coat has a good story behind it, and is a nice one for Dry January I think, as it shows different ways clothes can be remade, repurposed and repaired. I bought it at the workwear-oriented shop Jinji in Paris . It h...
Reader Profile: Ben (and the community of menswear)
January 5th 2024I met Ben at our recent pop-up party, and liked what he was wearing (first outfit below). We got to talking and I discovered his interesting background - always good, as I’d like these profiles to explore different...
Reader Profile: Ben (and the community of menswear)
I met Ben at our recent pop-up party, and liked what he was wearing (first outfit below). We got to talking and I discovered his interesting background - always good, as I’d like these profiles to explore different...
Seoul: A menswear shopping guide
December 13th 2023Earlier this month I visited Seoul, to see some of the tailors I had been intrigued by but mostly seen from afar, and to visit some of the shops and brands. My impression was of a dynamic city – new development, n...
Seoul: A menswear shopping guide
Earlier this month I visited Seoul, to see some of the tailors I had been intrigued by but mostly seen from afar, and to visit some of the shops and brands. My impression was of a dynamic city – new development, n...
Reader Qs
Video chat: How to build a wardrobe from scratch
June 26th 2020This is the third in our series of reader-question videos, with the subject this time being wardrobe building. Specifically: “I am building up a wardrobe from scratch. What do I buy first, and how much should I sp...
Video chat: How to build a wardrobe from scratch
This is the third in our series of reader-question videos, with the subject this time being wardrobe building. Specifically: “I am building up a wardrobe from scratch. What do I buy first, and how much should I sp...
Video chat: Going to a maker for the first time
May 25th 2020I’m not sure we really answered the question in this chat. The idea of each of these videos is to take a frequently asked reader question, and then tackle it from every angle. Here the question was: ‘I&rsquo...
Video chat: Going to a maker for the first time
I’m not sure we really answered the question in this chat. The idea of each of these videos is to take a frequently asked reader question, and then tackle it from every angle. Here the question was: ‘I&rsquo...
Clothing Resources: Places to clean, alter and repair
September 5th 2018One of the most frequent questions I get asked on the site is where I would recommend for getting suits altered - or knitwear repaired, or shoes resoled. I’ve been meaning to create a single page with all these rec...
Clothing Resources: Places to clean, alter and repair
One of the most frequent questions I get asked on the site is where I would recommend for getting suits altered - or knitwear repaired, or shoes resoled. I’ve been meaning to create a single page with all these rec...
Factory Visits
How cordovan is made, at Horween tannery, Chicago
December 6th 2019Why should you care about a factory visit? Why care what the place is like where something is made - compared to say, the quality of it or how to wear it? Does it matter whether the place is clean or dirty, old or new?...
How cordovan is made, at Horween tannery, Chicago
Why should you care about a factory visit? Why care what the place is like where something is made - compared to say, the quality of it or how to wear it? Does it matter whether the place is clean or dirty, old or new?...
Yves Salomon: re-using, remodelling fur
January 18th 2019Following our discussion before Christmas about waste in the clothing industry, I was interested to learn about the remodelling and re-use of fur at Yves Salomon. Yves Salomon is one of the best fur workshops in the worl...
Yves Salomon: re-using, remodelling fur
Following our discussion before Christmas about waste in the clothing industry, I was interested to learn about the remodelling and re-use of fur at Yves Salomon. Yves Salomon is one of the best fur workshops in the worl...
Frank Clegg, Fall River: Factory visit
January 2nd 2019It’s not hard to spot an old mill town. Mills were large buildings and needed lots of light. In Britain, this often came in through so-called sawtooth roofs: a zig-zag shape that allowed windows to be placed in the...
Frank Clegg, Fall River: Factory visit
It’s not hard to spot an old mill town. Mills were large buildings and needed lots of light. In Britain, this often came in through so-called sawtooth roofs: a zig-zag shape that allowed windows to be placed in the...
Active Threads
See all threads
I have and you're right, those things would be more harmonious, this is more about playing with that style.
Vittorio Salino tweed jacket: Review
Read the commentsCan I just jump off-topic here say here that I loved this case of "to borrow from Peter to pay Paul", or as I heard it once "to unclothe Peter to clothe Paul" in this comment by Simon 😀
If you only had five shoes: A capsule collection
Read the commentsI have this longhorn aswell. I have very typical dimensions but found the sleeves quite long, and the armhole is quite high aswell which can pull under the arm. Did you find the same?
Bryceland’s: Sawtooth shirt review and range overview
Read the commentsEmma Willis has a nice collection of chambray. I have a well worn twill chambray. They are not work shirts,but mine has softened and is really comfortable. Sadly,prices have significantly risen but the quality is really top rate.
A Guide To Chambray Shirts – Part One: Reproductions
Read the commentsI don't really like blue shoes like that I'm afraid, they usually look too flash - particularly with a fake antique patina on them like that
Carmina unlined chukka boots: Review
Read the commentsFrom Trunk, their collab with Ichizawa Shinzaburo Hanpu in Kyoto. They don't have any models at the moment from what I can see on the website
Wearing all black
Read the comments